I write primarily to internalise my own observations, structure my inner thoughts and hold myself accountable to my own teachings. But if they also happen to be of benefit to others, it’s a most welcome bonus.


Product Book

The ‘startup’ world is fraught with branded processes, acronyms and tales of riches and glamour. But for me, building products is simply a discipline of creating positive change for others.

My mission with this book is to share an accessible, intuitive and big-picture understanding of product development principles, that does not rely on specific methodologies, is independent of the prevailing cultures and trends, and can be applied to almost any context.

Book in progress. Feel free to contact me if you’d like updates on how the book is progressing.

(Book title is preliminary)


Archived Articles

Practical philosophy

Product management & business